September 2, 2025

Offering Training and Education Will Grow Your Business

By Paul Daniels

Frameless Hardware Company (FHC) recently sponsored a glazier certification program. This is the second one we have supported, and attendance at these events continues to grow. Not only does it help the industry by raising the skill level, but it also offers installers an opportunity to grow and excel in their profession.

I continually see the enthusiasm for continuing education from the bottom up in our industry. It provides employees with a way to grow and showcase their skills.

Jenek Performance Group, a sales performance company, writes about the importance of training on its website, noting that “When your sales professionals receive time to develop their selling skills, you simultaneously optimize your efficiency. Upskilling your workforce ensures your business has the tactics to close deals and effectively communicate with clients and colleagues. By expanding your employees’ skills, you give them what they need to use their time efficiently and motivate them to work more effectively.”

This is true for all aspects of your business; customer service, project management and installers will be motivated to reach the next level in their area.

Jenek Performance Group adds that “Enrolling your team of professionals in various types of training courses displays your commitment to individual success. Training enables professional growth and development, which can foster a more cohesive and unified company culture with every employee pulling in the same direction. It can also help you create a more successful environment where professionals succeed in meeting their business objectives. Financial benefits may follow this success, leading to a happier team. Providing your employees with a career development path to improve their abilities and allow them to earn promotions increases the likelihood of them staying with your business long term.”

The glass and glazing industry offers numerous educational opportunities, including sales seminars, product webinars, certification programs, vendor product training and trade show events. To take advantage of these opportunities, you need to create a plan and set some training standards for your organization.

We take training seriously at FHC. It is one of the keys to retaining people and growing our business. Avoid worrying about hiring or training new employees every few months; instead, focus on improving what you already have.